SYNDICATED BROADCAST SHOWS: With the most utilized studios being located in Los Angeles and New York, Palm Springs would be a new and more affordable alternative studio for the occasional or long-term hosting of syndicated shows... Think Ellen, Steven Colbert... Think of the our own KCET Public Television, PBS SoCal, and nationally, the History Channel, National Geographic, NPR Interviews... the potential is unlimited and a year-round revenue opportunity. With the development of new and very affordable technologies and studio equipment, the facility could provide the latest and most in-demand recording capabilities, yet at an affordable price. I feel this use has the greatest revenue potential and presents the greatest opportunity. While prominent entertainers may bring a profound visibility, Broadcast Shows will likely bring the greatest revenue.